Goals for 2012

On January 23, 2012, the La Palma City Council conducted its annual goal setting session. After a lengthy day of discussions, the City Council adopted six priority goals for the year. The priority goals are:

Engage in Proactive Economic Development

• Navigate through loss of redevelopment
• Facilitate arrival of anchor tenants and enhance underutilized retail properties

Maintain Financial Stability

• Complete the Contingency Plan
• Present a Budget that is balanced without the use of reserves for ongoing operations
• Maintain the Utility Users Tax at 4%
• Continue to identify cost cutting measures

Begin a Citywide Technology Upgrade by Providing Free Wi-Fi in Central Park and the Civic Center

• Promote it well
• Look to partner with OC Library to provide security/infrastructure
• Investigate future expansion locations
• Long-term Goal: Be a City That Promotes Technology Infrastructure

Continue Multi-Cultural Outreach Efforts

Improve Social Media Outreach

• Increase posting frequency on Facebook
• Get involved/cross post other community events (schools/churches)
• Ensure City information on Readerboard, Source, Mosaic is available on Facebook
• Look for new Social Media opportunities

Investigate New Community Building Projects

• Led by CAB
• Art in the park, Memorial Plaques, etc.
• Low cost
• Reach out to schools to partner